Another campaign in sight!
This time for the Bausch&Lomb brand, one of the market leaders in contact lenses. The aim of the campaign was to promote ReNu Advanced lens solution. We developed the strategy and creative concept. Then we moved smoothly to the execution ( flyers, banners, animations, mailings). The campaign mechanism involved free testing of the product – we were fully responsible for this part as well (designing the form for the landing page, handling surveys and mailing). The result? More than 2,000 people tested our product. And great, because what we like most is to see the results of our work.